Let it Snow
The Peninsula Chicago kicked off festivities for the 2013 BMO Harris Bank Magnificent Mile Lights Festival with a media preview event on The Terrace to showcase The Peninsula Sky Rink and the activities during the Lights Festival including an appearance by Mickey Mouse and Minnie Mouse, roving carollers, skaters on The Sky Rink and interviews of key partners.
The Lights Festival is the United States’ largest evening holiday celebration with a grand tree-lighting parade down Michigan Avenue marshalled by Mickey Mouse and Minnie Mouse, followed by fireworks over the Chicago River. The Lights Festival is open to the public and is broadcast on ABC to the entire country. On the day of the Lights Festival, in conjunction with the official opening of The Peninsula Sky Rink, The Peninsula Chicago also hosted a private client event to view the parade and a post-parade party on property in partnership with GNMAA – the Greater North Michigan Avenue Association.